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Kirby, a design major transplanted from Georgia, started her career on the East Coast in New York City healthcare advertising scene. She worked on several DTC and Non-Profit campaigns and quickly had a multiple TV spots under her belt. After 4 years she was ready for a change and decided to check out what was happening on the HCP side of the fence where she worked on the CV indication launch of Jardiance.
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Kirby made it through the launch, and a few more awards and years of experience later, decided she had learned enough and could put her feet up and take it easy.
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Just kidding. Instead she shook things up again and dived head-first into another world: PR—helping to build a creative department, learning words like “mediable,”  acronyms like “SMT,” and further pushing her creative and professional boundaries to new heights.
 
It has been a wild ride—and even though she's loved every second, Kirby is putting on her sunscreen and taking on a new challenge and a whole new city! This time her next adventure lies all the way across the country in Los Angeles. Stay tuned to find out what happens next...
 
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A B O U T

Brands

Awards

2020 Sabres Awards

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Short List - Experiencial - Sponsorship

Merck for Mothers, "Her Story"

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2016 Cannes Shortlist

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Best Consumer Campaign - Pharma

Pradaxa "Redfish" Campaign

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2015 Manny

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Best Consumer Campaign - Pharma

Tudorza "COPD Breakups" Campaign

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2014 MM&M

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Best Corporate Marketing Campaign

JDRF "Type None" Integrated Campaign

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2014 Manny

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Best Consumer Campaign

JDRF "Type None" Campaign

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2013 Global Award

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Fim

JDRF "Type None" Campaign
 

Awards

Let's get in touch

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Kirby Cobb

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