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Kirby, a design major transplanted from Georgia, started her career on the East Coast in New York City healthcare advertising scene. She worked on several DTC and Non-Profit campaigns and quickly had a multiple TV spots under her belt. After 4 years she was ready for a change and decided to check out what was happening on the HCP side of the fence where she worked on the CV indication launch of Jardiance.
Kirby made it through the launch, and a few more awards and years of experience later, decided she had learned enough and could put her feet up and take it easy.
Just kidding. Instead she shook things up again and dived head-first into another world: PR—helping to build a creative department, learning words like “mediable,”  acronyms like “SMT,” and further pushing her creative and professional boundaries to new heights.
 
It has been a wild ride—and even though she's loved every second, Kirby is putting on her sunscreen and taking on a new challenge and a whole new city! This time her next adventure lies all the way across the country in Los Angeles. Stay tuned to find out what happens next...
 
A B O U T

Brands

Awards

2020 Sabres Awards

Short List - Experiencial - Sponsorship

Merck for Mothers, "Her Story"

2016 Cannes Shortlist

Best Consumer Campaign - Pharma

Pradaxa "Redfish" Campaign

2015 Manny

Best Consumer Campaign - Pharma

Tudorza "COPD Breakups" Campaign

2014 MM&M

Best Corporate Marketing Campaign

JDRF "Type None" Integrated Campaign

2014 Manny

Best Consumer Campaign

JDRF "Type None" Campaign

2013 Global Award

Fim

JDRF "Type None" Campaign
 

Awards

Let's get in touch

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Kirby Cobb

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